Solutions
Explore how to grow
menu
Google Ads in Chile, focused on inquiries and sales.
We manage your Search, Performance Max and Shopping campaigns and measure what matters: inquiries and sales, not just clicks.
Book a meeting and we will review your case, your site and your goal.
Bigbuda has worked with digital marketing and Google advertising since 2010. We set up the account, configure conversion tracking and optimize bids, negative keywords and the landing page. We report cost per inquiry and per sale, ROI and ROAS, not just clicks. Ad spend is paid separately, directly to Google.
Bigbuda's Google Ads management covers the work that keeps an account organized and measurable: campaign structure, keywords and negative keywords, ads, bid adjustments, conversion tracking (forms, calls, WhatsApp and purchases) and reporting. We run Search, Performance Max, Shopping, remarketing and Display or YouTube campaigns, depending on your goal and budget.
We are a CRO-first agency: before spending the first peso we review the page visitors land on. Load speed, message clarity, a single call to action and short forms weigh as much as the ad, because the click is the start of the sale, not the end.
Let's review your Google Ads case.
Tell us what you want to achieve and we will decide together where to start.
Book a meeting
We work with small businesses and companies across Chile, remotely and in coordination with your team: services that look for inquiries and online stores that sell with Shopping and Performance Max. Campaign management and ad spend are two separate items, always transparent: the management fee is presented in a meeting, based on your industry and goal, and ad spend is paid separately, directly to Google.
What Google Ads management includes
Google Ads management is the ongoing work that keeps an account organized and measurable. At Bigbuda it includes:
- The account structure, keywords and negative keywords, which are maintained week by week because searches change.
- The ads and bid adjustments, based on what actually converts.
- Conversion tracking from the start: forms, calls, WhatsApp and purchases.
- Reports on cost per inquiry and per sale, ROI and ROAS, not just clicks.
- A review of the landing page: load speed, message clarity, a single call to action and short forms.
Campaign types: where each one appears
- Search: text ads in Google results when someone searches for what you sell.
- Performance Max: campaigns that Google distributes across its channels based on your goals and assets.
- Shopping: products with photo and price, designed for online stores.
- Remarketing: ads for people who already visited your site.
- Display and YouTube: visual and video ads, depending on the goal and the budget.
Which one fits depends on your goal and your budget: we define it with you in the first meeting.
How we work
- We talk and review your case. What you sell, to whom and what you want to achieve, and how your site looks today.
- We measure from the start. We set up conversion tracking and review the landing page before spending the first peso.
- We calibrate during the first weeks. Data is collected to learn which keywords and audiences convert.
- We optimize and report. We pause what brings clicks without inquiries, put more investment into what closes and show you the real return.
Who it is for
For small businesses and companies across Chile that want to capture inquiries or sales from Google search, and for online stores that want to sell with Shopping and Performance Max. We work remotely and in coordination with your team. If your page does not convert, we look at that first: ad spend does not fix a poor experience on its own.
What it costs and who pays what
Google Ads has two separate costs: ad spend, which you pay to Google and set yourself, and the management of the campaigns. At Bigbuda the management fee is presented in a meeting, after getting to know your site, your industry and your goal, and ad spend is paid separately, directly to Google. To calculate your investment and compare quotes, read How much does Google Ads cost in Chile? (in Spanish).
Guides and comparisons to help you decide
- Google Ads agency: how to choose a strategic partner (in Spanish), with the criteria and questions to evaluate an agency.
- How much does Google Ads cost in Chile? Fees and budget 2026 (in Spanish), with the two costs and how to compare quotes.
- Best Google Ads agencies in Chile 2026: ranking with published criteria. Bigbuda takes part in that comparison and says so on the page.
- Marketing + AI, if you need other channels besides Google.
- Google Ads in Santiago (in Spanish), for businesses in the Metropolitan Region.
Frequently asked questions about Google Ads
What does Google Ads management include?
It includes the account structure, keywords and negative keywords, ads, bid adjustments, conversion tracking and reports on cost per inquiry, cost per sale, ROI and ROAS. Before starting we also review the landing page, because the result is defined as much by the ad as by what happens after the click.
What types of campaigns do you run?
Search, Performance Max, Shopping, remarketing and Display or YouTube, depending on your goal and budget. For online stores, Shopping and Performance Max focus on ROAS and scale.
Is ad spend included in what you charge?
No. Ad spend is what Google charges to show your ads, usually per click: you set it and it is paid directly to Google. Campaign management is a separate item and its fee is presented in a meeting, based on your industry and goal. Our guide "How much does Google Ads cost in Chile?" (in Spanish) explains both costs and how to compare quotes.
How much budget do I need to get started?
There is no single figure: it depends on your industry and the competition for your keywords. In the first conversation we review your goals and the competition, and we tell you honestly what minimum investment makes sense for the campaign to generate enough data and not get diluted.
How do you report results?
With real ROI and ROAS reports: how much was invested, which conversions were achieved and at what cost per inquiry or per sale, not just clicks and impressions. We set up tracking from the start: forms, calls, WhatsApp and purchases.
How long until I see results?
Google Ads delivers traffic quickly and the first conversions usually arrive soon, but good results come from the account learning. The first weeks are for calibration: data is collected to learn which keywords and audiences convert, and optimization starts from there. No agency fully controls demand or competition, so we do not promise results figures.